Grosvenor Ambleside in West Vancouver to include new Earls Concept Restaurant


It’s been talked about for a few months – but now it is official.

Earls restaurant is rolling out the red carpet in a new location and a with new concept. Opening late 2017, the new restaurant will be like no other offering guests a “reinvented” experience as part of Ambleside’s new Grosvenor development.

With residential suites above, including a penthouse rumoured to be owned by billionaire Jim Pattison, this new location is promising to revitalize the aging Ambleside area which stands at the entrance to West Vancouver.

It also means saying goodbye to the older Earls “Tin Palace” location in North Vancouver (at the bottom of Capilano Road, adjacent to the Lions Gate Bridge) which will soon be developed into an entirely new mixed use commercial/residential area complete with new condo towers and services.

The company issued this press release earlier today:

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Grosvenor Americas is pleased to announce the arrival of a new restaurant concept by Earls Restaurants.

Opening at Grosvenor Ambleside, Grosvenor’s highly anticipated mixed-use development in West Vancouver will open late 2017.

The new restaurant concept will be the first of its kind in Canada, offering guests a reinvented dining experience in a new style of restaurant from the people who invented upscale casual dining.

Says Earls CEO Stan Fuller, “It’s everything you know and love about Earls, but nothing you would expect.”

The Canadian-owned Earls (owned and operated by the North Shore’s Fuller family) is one of North America’s most successful independent restaurant groups with 66 locations across the US and Canada, their most recent opening in Chicago. The Fuller family are active members of the community with over five decades of strong ties to the North Shore, establishing their first restaurant, and head office, there in 1984. Mo Jessa, President of Earls Restaurants Ltd., shares more about the exciting new concept.

“It’s been in design for over 3 years, and we are thrilled to unveil it at Grosvenor Ambleside. It’s the future of Earls, a collective of individually compelling restaurants. We are unchaining the chain restaurant.”

The restaurant’s local ties, commitment to conscious sourcing & sustainability, as well as stylish design & architecture fit perfectly with the community-driven retail vision that Grosvenor is committed to delivering in their Ambleside development. Grosvenor held a series of Ideas Fairs during the entitlement process for Grosvenor Ambleside and heard from hundreds of West Vancouver residents and businesses about what they wanted to see on the 1.9 acre site located on the 1300 block of Marine Drive.

The community’s input helped inform the retail vision for the re-development of the gateway site which is to provide a mix of quality retailers and amenities to match the unique lifestyle of West Vancouver. It was important that the retail experience encourages vibrancy throughout the day, and welcomes the community back to the waterfront and a revitalized Ambleside.

Grosvenor’s vision is to contribute to the Ambleside neighbourhood without changing what people love about it. Earls is the start of realizing on that vision and will act as an extension of the already active Ambleside Village. “Grosvenor Ambleside is a living village with a mix of carefully designed retail and public spaces.

We intend to amplify what’s working and provide what is missing to Ambleside” shares Michael Ward, Senior Vice President of Development and General Manager for Grosvenor’s Vancouver office. “Grosvenor Ambleside will be a catalyst – reinforcing Ambleside’s position as a vibrant and creative community place connecting the community to the waterfront.”

A variety of boutique shops and services will complement Earls’ new restaurant concept at Grosvenor Ambleside, where 100 individually designed homes are thoughtfully terraced over one six-storey and one seven-storey concrete building joined by a glass covered galleria. The public galleria will create a new pedestrian path from Marine Drive to Bellevue Avenue, providing a view corridor and access to the beach and seawall. Grosvenor Ambleside will showcase the best in West Coast architecture, art and culture including five sculptures by renowned West Vancouver artist Douglas Coupland and performances programmed by Kay Meek Centre for the Preforming Arts.